Facebook post by University for the Creative Arts - UCA

Congratulations to UCA Advertising students who have been nominated in multiple categories for the prestigious Chip Shop Awards, run by the leading advertising and marketing website, The Drum. Dumb Ways to Spread @dumbways2spread, the clever reworking of the famous train safety campaign, leads the way with five nominations – Best Parody, Best Vandalism of an Existing Advert, Best Use of Honest, Covid Awareness Ad (ad or experience) and Best Ad Which Should Really Run (That Hasn’t). Meanwhile, a Final Major Project creative concept by UCA students Beti Bara and Kyle Gayle advertising a Nike fitness app where music is created to the beat of your heart as you exercise, SYNK, has been nominated for two prizes – Best Leisure and Best Ad from the Future. Beti has also been nominated in the Best Stunt or Experience category for her Burger King “Scrolling Kills” concept, also a Final Major Project. What makes the nominations all the more impressive is that they have been shortlisted alongside concepts from leading advertising agencies and brands, including Ogilvy. The winners will be announced in a virtual awards ceremony on 18 June. Read more here: https://bit.ly/3bRRxuI #WeareUCA #MakersofUCA #advertising #marketing #branding #socialmedia #digitalmarketing #design #creative #business #graphicdesign #art #agency #brand #marketingdigital