Facebook post by University for the Creative Arts - UCA

A must-read for anyone passionate or interested in the animation industry 📣 BA Animation alumni Marcus Armitage, now Animation Director at STUDIO AKA, reveals what it's like working on briefs ending in 'surprise us', why it's a horrible idea to start at the top and what a typical day in his shoes looks like... #Animation #Creativity #CareerAdvice
Animation isn’t a style, it’s an integral part of the story:… lectureinprogress.com

Don’t start at the top, start at the beginning. Looking back, the advice which animation director Marcus Armitage would give to his younger self is pretty…